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Busy Bus

Take control of your commute.

I set out to improve the experience for commuters by:
 

  • Conducting a competitive analysis of Google Maps, Moovit, and local transport apps.
     

  • Interviewing current bus riders 
     

  • Developing several prototypes
     

  • Facilitating usability tests

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Pain Points
 

  • Schedule changes are not communicated well or in time
     

  • Schedules are often difficult to find or read

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Opportunities
 

  • Frequent destinations for fast navigation
     

  • No account needed for quicker access
     

  • Easily view bus schedule and delays

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Introducing

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Busy Bus introduction redo.png
Busy bus dual mock up redo.png

My Role
 

  • UX / UI Designer

  • Competitive Analysis

  • UX Research

  • User Survey

  • User Stories

  • Interviews

  • Usability Testing

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